PAGEONE, a renowned public relations company based in the Philippines, has introduced an innovative platform named “Storify” with the aim of boosting employee motivation and enhancing productivity. This advanced tool facilitates seamless content delivery to further its core objective of conveying information to the online media audience.
Titled “STORIFY: Revolutionizing Social Media Management,” this groundbreaking solution was developed by PAGEONE in March. Its primary purpose is to streamline the process of posting content across the company’s social media platforms, recognizing the significance of offering timely information in the digital media landscape.
Given its diverse array of online media platforms, PAGEONE devised a strategy to assist its internal team by creating a more convenient and time-efficient means of sharing online content. Upon the platform’s launch, the agency’s employees gained the ability to effortlessly distribute information through their online channels.
PAGEONE acknowledged the importance of providing up-to-date updates to its audience, particularly in a competitive landscape where various online media outlets vie for attention. Overcoming this challenge of virtual content dissemination, especially in the context of increased reliance on social media during the pandemic, was a driving force behind PAGEONE’s commitment to enhance its social media services.
Vonj Tingson, President of PAGEONE, emphasized the relevance of social media in the current generation, particularly during the pandemic’s widespread impact. The company’s goal was to enhance its social media services by initially improving employee productivity in content dissemination, thus ensuring that the audience receives timely and relevant information through this essential platform.
Prior to the launch and conceptualization of the Storify platform, PAGEONE’s employees adhered to conventional methods of content posting. This involved manually uploading information to the various online platforms under their management.
In addition to simplifying content posting for employees, Storify offers comprehensive reports on the content they publish. These reports enable the team to assess the platform’s effectiveness in engaging the audience, which, in turn, can be leveraged to benefit the agency’s clientele, enhancing their public relations services.
Following its introduction, PAGEONE observed a substantial improvement in its team’s approach to social media management. This transformation was evidenced by the insights gathered from content reports and the increased satisfaction of clients benefiting from the agency’s enhanced social media services.
