EOS is well-loved for their emblematic round-shaped lip balms but now, they’re finally making their mark in the vegan cosmetics arena. Meet the EOS Crystal Lip Balm.

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Revealed on EOS’ Instagram after weeks and weeks of teasing, the brand finally unveiled their Crystal Lip Balm, it’s in the same shape that everyone loves only this time, it’s completely animal byproduct-free making it thoroughly vegan. Best part? It’s see-through hence, “crystal”. So cute.

EOS explained that the reason for the switch-up is the icky and heavy feeling beeswax (a mainstay in almost all lip balm formulas) gives. So the brand went out of their way to concoct the best lip balm without incorporating the dreaded ingredient. The Crystal Lip Balm is comprised of five natural oils namely coconut, castor, sunflower, avocado, and aloe. Add shea butter to that and your lips will surely stay plump and hydrated all day long sans the sticky feeling.

The neophyte formula comes in two variants: Vanilla Orchid and Hibiscus Peach. Even their names sound too good, eh?

PHOTO CREDIT: instagram.com/blissbeautymag

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