It is truly the rise of the local beauty industry.

Penshoppe launched their lipstick collection “Beauty Pop” last June 26.


The collection has two different formulas : the Litemattes and the Hydramattes with 9 shades each, with a total of 18 shades for the entire collection.

It retails for Php 219, which is relatively cheap for a bullet-type lipstick. As of now, you can get them through selected physical stores or through Penshoppe’s online store.

The packaging of the lipsticks are pastel colors in ombré style which are extremely trendy and chic.

According to Penshoppe’s website, the Litemattes formula contains anti-oxidants, is lightweight, long wearing and has a powder-like finish.

On the other hand, the Hydramattes formula is infused with moisturizing Vitamin E, is non-drying, long wearing and has a sheen coverage.

Both formulas claim to be highly pigmented.

Local beauty gurus Raiza Contawi, Mae Layug, Kris Lumagui and About RAF were able to get their hands on these lipsticks here are their takes on Beauty Pop.

Raiza Contawi

Mae Layug

About RAF

Kris Lumagui