It is truly the rise of the local beauty industry.
Penshoppe launched their lipstick collection “Beauty Pop” last June 26.
The collection has two different formulas : the Litemattes and the Hydramattes with 9 shades each, with a total of 18 shades for the entire collection.
It retails for Php 219, which is relatively cheap for a bullet-type lipstick. As of now, you can get them through selected physical stores or through Penshoppe’s online store.
The packaging of the lipsticks are pastel colors in ombré style which are extremely trendy and chic.
View this post on Instagram
📢📢 AVAILABLE AT 6 PM ON PENSHOPPE.COM TODAY! 📢📢⠀ ⠀ Express, experiment, and exaggerate with the new #PenshoppeBeautyPop HydraMatte and LiteMatte Lipsticks 💄💄💄! ⠀ ⠀ HydraMatte 💦 – Infused with Vitamin E to moisturize your 💋, show off a full color with a sheen coverage with a swipe of HydraMatte. ⠀ ⠀ LiteMatte 🌫 – Get your blur on with the LiteMatte’s lightweight, longwearing, and highly buildable formula! ⠀ Get your hands on the new Penshoppe Beauty Pop ⠀ ⠀ HydraMatte and LiteMatte Lipsticks on penshoppe.com at 6PM and make your beauty pop for only P219 each 🤩!
According to Penshoppe’s website, the Litemattes formula contains anti-oxidants, is lightweight, long wearing and has a powder-like finish.
On the other hand, the Hydramattes formula is infused with moisturizing Vitamin E, is non-drying, long wearing and has a sheen coverage.
Both formulas claim to be highly pigmented.
Local beauty gurus Raiza Contawi, Mae Layug, Kris Lumagui and About RAF were able to get their hands on these lipsticks here are their takes on Beauty Pop.