Kimberly-Clark Philippines, Inc. (KCPI) recognizes the struggle many people are facing today in regard to accessing everyday essentials amid the COVID-19 pandemic. As a trusted expert and pioneer in the personal hygienes essentials industry, the company also understands the indispensable role it plays, now so more than ever, in the lives of Filipinos and has committed to assisting them during this difficult and uncertain period.
A proud member of the community for 56 years, KCPI has donated over PHP 3.2 million pesos worth of its beloved products across non-profit organizations and hospitals/treatment centers across the country since the initial outbreak of the virus – donating 200,000 Huggies diapers, 200,000 Kotex feminine pads, and 20,000 Joy Bathroom tissue rolls. KCPI identified key stakeholders-in-need who have had little-to-no access to these due to the limitations in mobility and resources brought about by the Enhanced Community Quarantine (ECQ).
“The current health crisis has undoubtedly affected multiple sectors’ ability to efficiently access personal care necessities. Respecting and caring for the communities where we live and work is enveloped in our DNA and we’ve committed ourselves to help them navigate through this situation,” says Michael Vainio, General Manager of Kimberly Clark-Philippines, Inc. “We’re hopeful that our donation will help inject a sense of dignity and normalcy to the current lives of our beneficiaries as they manage their day-to-day personal care needs,” he adds.
Being one with the healthcare sector
As more and more hospitals are overwhelmed by the increasing number of COVID-19 cases, KCPI understands the importance of helping out the healthcare sector augment their resources. As a response, the company has delivered over a hundred thousand packs of Huggies diapers, Kotex feminine pads, and Kleenex facial tissues combined, among others, to 39 hospitals across the country. The company also donated to Frontline Feeders PH, a group providing for the needs of frontline healthcare workers in public hospitals.
The donations were specifically directed to both hospital frontline healthcare workers and the most vulnerable patients, particularly new mothers and their babies.
Extending help to various groups in-need
KCPI also extended its donation drive to non-profit organizations catering to different communities afflicted by the pandemic. Most notably, they recently donated products to the We Heal as One Center, a joint project of Ayala Foundation and ICCP Group Foundation Inc that converted the World Trade Center into a 500-bed COVID-19 quarantine facility. The organization also donated to
The needs of underserved communities, such as marginalized families, street dwellers, blue-collar workers, and urban poor women were also addressed through KCPI’s donations to the following groups: Power in Her Story, I Support the Girls, and Project SMILE. Extending its support to more communities, the organization also donated personal hygiene essentials to key foundations such as ABS-CBN Lingkod Kapamilya Foundation and GMA Kapuso Foundation.
“At the core of our purpose is genuine care and compassion for the well-being of our community. In these times of uncertainty, providing personal care and the feeling of comfort that comes with it goes a long way,” adds Vainio. “Through these efforts, as well as combined efforts from the private sector, we are confident that we can all rise up from this as one Filipino community,” he concludes.
For more information on KCPI’s COVID-19 donation campaign, you may visit https://www.kcprofessional.com.ph/.